Medion

Gerd Bachmann has repurchased large parts of the Medion brand from Lenovo; the new Medion GmbH will take over marketing, sales, logistics, repairs and the factory outlet in Essen. Lenovo keeps the core PC business and the operating units as an OEM supplier and will continue to supply PC products under the Medion and Erazer brands. The carve-out includes assets of around €160 million and roughly 327 employees, while Lenovo’s full takeover was only completed in January 2025. » Más en golem.de

Medion has officially confirmed that it has taken over the consumer electronics divisions (TVs, wearables) and the MVNO Aldi Talk from Lenovo and is consolidating them under the newly founded Medion. Founder Gerd Brachmann, who is now again CEO, emphasized that the acquisition expands the product and service portfolio; the PC and gaming business with brands such as Erazer remains with Lenovo. » Más en golem.de

Lenovo returned most of Medion to founder and former majority shareholder Gerd Brachmann in early August; Lenovo keeps mainly the production and sale of PCs under the Medion and Erazer brands. The spun‑off new Medion GmbH covers non‑PC activities, including marketing, online shops, the factory outlet in Essen and about 327 employees; the spun‑off net assets amount to roughly €160 million. The company is targeting a net result of around €10 million on about €600 million in revenue for the current year. There is a parallel cooperation with Telefónica for Aldi Talk, and specific details on receivables, liabilities, pension obligations and inventories have been published in the commercial register. » Más en faz.net