Davide Campari Milano

Davide Campari Milano’s shares rose 3.4% to €6.116 after H1 2026 results. Adjusted operating profit climbed organically by 8.5% to €358m (consensus €331m), and organic net sales grew 2.5% to €869m (consensus €857m). Management raised its full-year operating forecast, citing a positive €10m effect from a more favorable tariff environment that reduced the expected hit from US tariffs from ~€30m to ~€20m; organic revenue growth for 2026 remains around 3%. Several analysts, including Barclays and Morgan Stanley, raised their estimates and price targets. » Mais em de.investing.com

Campari has responded to widespread imitations of its Aperol Spritz by launching the program “Aperol Spritz: L'originale” in Padua, with more than 2,000 participating bars and restaurants. Host venues pledge to use genuine Aperol according to the recipe and receive promotional materials, bartender training and a certificate. At the same time, Campari is pursuing legal action against trademark infringements, while viewing imitator products as confirmation of its market success; discounters offer cheaper alternatives. Worldwide, Aperol generates around €785 million in sales, while Campari’s total sales are €3.05 billion. » Mais em faz.net

Campari is responding to a growing number of orange-colored spritz imitations with Aperol‑Spritz kegs, a certification program for the gastronomy trade, as well as advertising and loyalty initiatives to secure its market leadership. Aperol accounts for about 26 percent of group sales; competing supermarket products are sometimes 30–40 percent cheaper. At the same time Campari is launching new products such as the pink aperitif Sarti Rosa and focusing on lower‑alcohol variants, while analysts currently view Aperol’s brand position as not threatened. » Mais em sueddeutsche.de