PUMA

Puma has appointed Arne Arens, effective 15 November, as chief commercial officer and member of the executive board. Arens will take over the global sales organization and market strategy and will lead worldwide sales activities. He joins from Unspun and brings more than 25 years of leadership experience at brands such as Nike, The North Face and Boardriders. Arens succeeds Matthias Bäumer; the executive board will consist going forward of Arthur Höld (CEO), Mark Langer (CFO), Maria Valdes, Andreas Hubert and Arne Arens. » Altro su finanzen.net

Anta Sports has taken over the Pinault family’s 29% stake in Puma; two Anta managers replace the previous representatives on the supervisory board, and Dennis Tao was elected chairman. The stock broke the 200‑day line and cleared resistance around €24.50, leaving short‑term room up to about €26 and, if overcome, making the year high near €30 reachable again. Q3 figures are due on October 30; investors hope for a boost to the China business, while a consolidation and tight hedging are recommended. » Altro su finanzen.net

New major shareholder Anta Sports has added two representatives to Puma’s supervisory board and elected Dennis Tao as chairman. Jeanne Huang was also appointed to the body, initially until the annual general meeting in May 2027. Tao heads M&A at Anta and succeeds Heloise Temple-Boyer, while Jean-Marc Duplaix is leaving the supervisory board. » Altro su manager-magazin.de