MediaCo Holding A

Sigma Audio Networks, a subsidiary of MediaCo, will be the exclusive nationwide distributor for the Spanish-language program 'Don Cheto' and is expanding syndication of 'HOT 97 Mornings with Mero' beyond New York to a national level. The agreements cover syndication and national ad sales and are intended to significantly increase reach among multicultural audiences. MediaCo's stock recently rose sharply, trading at $0.75 (+11% last week; +27% year-to-date). » Więcej na de.investing.com

MediaCo appointed Neida Gotay as vice president for integrated sales; she will lead local and national sales operations in Orlando and Atlanta and drive business development in Florida. Gotay previously spent 18 years at Hearst Television and is expected to boost cross-platform revenue growth as well as agency and client partnerships. The hire comes as MediaCo, with a market capitalization of $52.5 million, remains unprofitable despite 84% revenue growth over the past 12 months and has seen its stock fall 55% in six months; InvestingPro rates the stock as undervalued. The company also plans to launch EstrellaTV Orlando on March 24 and reaches more than 20 million people monthly across its brands. » Więcej na de.investing.com

MediaCo has appointed Maire Mason as vice president and general manager of local MediaCo markets; she will take charge of the radio and television operations in New York City, Chicago and Denver, including HOT 97, WBLS, Luna 107.5, La Buena and WMBC-TV. The appointment comes against a backdrop of financial challenges: market capitalization of 53.2 million USD and a share price decline of over 51% in six months. However, MediaCo recorded revenue growth of 84% last year, has a negative EBITDA of 15.74 million USD and a strong free-cash-flow yield; her responsibilities could be expanded as part of national expansion plans. » Więcej na de.investing.com