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Forecast
The analysts' average price target is €66.96 (+15.31%). The median is €67.26 (+15.83%).
| Buy |
10 |
| Hold |
6 |
| Sell |
1 |
News Go to news feed
Scotts Miracle-Gro acquires soil conditioner brand Black Kow
Scotts Miracle-Gro has announced the acquisition of the Black Kow brand; the transaction is expected to close in October. Since January 2026 the company has been the exclusive manufacturer and marketer of Black Kow and has now exercised its purchase option; financial terms were not disclosed. Black Kow supplies organic soil conditioners, composted manure and specialty soils and is expected to complement Scotts’ product portfolio; Scotts anticipates a positive impact on earnings per share from the first year as part of its SMG 2.0 growth strategy. » More on de.investing.com
Scotts Miracle-Gro unveils medium-term targets and raises outlook — shares rise
At Investor Day 2026, Scotts Miracle-Gro presented a financial plan for 2027–2029 with expected annual net sales growth of 2–4%, an adjusted gross margin improvement of 50–100 basis points, adjusted EPS growth of 5–8%, and free cash flow of more than $275 million over three years. CEO Nate Baxter reaffirmed confidence in the SMG 2.0 growth strategy to optimize the portfolio, expand distribution and enforce disciplined capital allocation. Stifel raised its price target to $76 and increased its FY2026 EPS estimate to $4.44 after strong quarterly results. The combination of clear targets, a positive analyst reaction and a favorable market backdrop pushed the stock higher in premarket trading. » More on de.investing.com
Trump endorses Scotts Miracle-Gro after company restored White House lawn
President Donald Trump praised Scotts Miracle-Gro from the Oval Office, saying the company does "great grass" and noting it restored the White House South Lawn for free. Scotts announced a $1 million contribution to the National Park Service for the restoration after a June event, and previously donated to a pro-Trump PAC in 2024. Ethics experts warned the public endorsement raises concerns about favoritism and the appearance of pay-to-play arrangements. » More on yahoo.com
Historical dividends Dividends
All dividend metrics All metricsFinancials
| (EUR) | September 2026 | YoY |
|---|---|---|
| Revenue | 267.42m | 18.99% |
| Gross profit | -1.85m | 109.26% |
| Net profit | -107.62m | 16.80% |
| EBITDA | -120.16m | 2.95% |
Fundamentals
| Metric | Value |
|---|---|
Market capitalization | €3.51bn |
Number of shares | 58.22m |
52-week high/low | €67.57 - €42.96 |
Dividend yield | 3.91% |
Dividends TTM | €2.28 |
Next dividend | €0.59 |
Beta | 1.85 |
P/E ratio | 37.75 |
PEG ratio | -1.29 |
P/B ratio | -10.46 |
P/S ratio | 1.19 |
Company profile
The Scotts Miracle-Gro Company engages in the manufacture, marketing, and sale of products for lawn, garden care, and indoor and hydroponic gardening in the United States and internationally. The company operates through three segments: U.S. Consumer, Hawthorne, and Other. It provides lawn care products comprising lawn fertilizers, grass seed products, spreaders, other durable products, and outdoor cleaners, as well as lawn-related weed, pest, and disease control products; gardening and landscape products include water-soluble and continuous-release plant foods, potting mixes and garden soils, mulch and decorative groundcover products, plant-related pest and disease control products, organic garden products, and lives goods and seeding solutions. The company also offers hydroponic products that help users to grow plants, flowers, and vegetables using little or no soil; lighting systems and components for use in hydroponic and indoor gardening applications; insect, rodent, and weed control products for home areas; and non-selective weed killer products. It sells its products under the Scotts, Turf Builder, EZ Seed, PatchMaster, Thick'R Lawn, GrubEx, EdgeGuard, Handy Green II, Miracle-Gro, LiquaFeed, Osmocote, Shake 'N Feed, Hyponex, Earthgro, SuperSoil, Fafard, Nature Scapes, Ortho, Miracle-Gro Performance Organics, Miracle-Gro Organic Choice, Whitney Farms, EcoScraps, Mother Earth, Botanicare, Hydroponics, Vermicrop, Gavita, Agrolux, Can-Filters, Sun System, Gro Pro, Hurricane, AeroGarden, Titan, Tomcat, Ortho Weed B Gon, Roundup, Groundclear, and Alchemist brands. The company serves home centers, mass merchandisers, warehouse clubs, large hardware chains, independent hardware stores, nurseries, garden centers, e-commerce platforms, and food and drug stores, as well as indoor gardening and hydroponic distributors, retailers, and growers. The Scotts Miracle-Gro Company was founded in 1868 and is headquartered in Marysville, Ohio.
| Name | Scotts Miracle Gro A |
| CEO | Nathan E. Baxter |
| Headquarters | Marysville,
oh USA |
| Website | |
| Sector | Materials |
| Industry | Chemicals |
| IPO | 31/01/1992 |
| Employees | 5,200 |
Ticker symbols
| Exchange | Symbol |
|---|---|
NYSE | SMG |
London Stock Exchange | 0L45.L |
Frankfurt | SCQA.F |
Düsseldorf | SCQA.DU |
London | 0L45.L |
SIX | SCQA.SW |
München | SCQA.MU |