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Forecast
| Buy |
Â
6 |
| Hold |
Â
2 |
| Sell |
Â
0 |
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Adidas raises operating profit forecast after record quarter and customs duty refund
Adidas increases its 2026 operating profit forecast by €200 million to around €2.5 billion. The company received roughly €200 million in US import duties back after a court ruled them unlawful. In the third quarter, revenue rose nine percent to €7.25 billion (currency-adjusted +7%) and operating profit climbed 37% to €1.01 billion, the highest quarterly profit in the company’s history. » More on n-tv.de
Dax rises above 100-day line thanks to AI stocks and Adidas
The Dax climbed about 1 percent on Wednesday to 25,552 points, returning above its 100-day moving average. Drivers were strong AI and tech stocks such as Infineon and recoveries at Siemens, supported by positive U.S. news on SpaceX and Super Micro. Adidas gained after better key figures and an increased profit forecast, breaking the technical mark at €160. Investment announcements in the real estate sector (Grand City/LEG) and an upward revision at Jenoptik also provided support; Fresenius Medical Care came under pressure due to U.S. reform plans. » More on finanzen.net
Adidas raises profit forecast — stock recovers, 100-day moving average acts as a brake
Adidas raised its profit forecast, prompting the stock to jump and regain its mid‑August level, but it ran into resistance at the 100‑day moving average. Citigroup lifted its price target to €211 and sees around 30% upside; the analyst also expects further tariff refunds in Q4 and lowered assumptions for operating expenses. Metzler praised a stronger gross margin and announced an additional €100 million in efficiency investments, while UBS warned of uncertainty for the 2027 gross margin. Analysts will pay close attention to sports‑shoe growth and a wholesale recovery when results are released on October 29. » More on finanzen.net
Historical dividends Dividends
All dividend metrics All metricsFinancials
| (EUR) | June 2026 | YoY |
|---|---|---|
| Revenue | 6.73bn | 13.12% |
| Gross profit | 3.54bn | 15.05% |
| Net profit | 355m | 3.79% |
| EBITDA | 876m | 5.16% |
Fundamentals
| Metric | Value |
|---|---|
Market capitalization | €27.54bn |
Number of shares | 175.06m |
52-week high/low | €200.31 - €129.82 |
Dividend yield | 1.75% |
Dividends TTM | €2.80 |
Beta | 1.21 |
P/E ratio | 20.37 |
PEG ratio | 1.34 |
P/B ratio | 5.02 |
P/S ratio | 1.06 |
Company profile
Die adidas AG und ihre Tochtergesellschaften entwerfen, entwickeln, vertreiben und vermarkten weltweit Sport- und Sport-Lifestyle-Produkte. Das Unternehmen bietet unter der Marke adidas Schuhe, Bekleidung sowie Zubehör und Ausrüstung wie Taschen und Bälle an. Das Unternehmen vertreibt seine Produkte über rund 2.200 eigene Einzelhandelsgeschäfte, Franchise-Geschäfte und Shop-in-Shops mit eigener Marke sowie über den Großhandel und seine E-Commerce-Kanäle. Das Unternehmen war früher als adidas-Salomon AG bekannt und änderte seinen Namen im Juni 2006 in adidas AG. Die adidas AG wurde 1920 gegründet und hat ihren Hauptsitz in Herzogenaurach, Deutschland.
| Name | adidas |
| CEO | Bjorn Gulden |
| Headquarters | Herzogenaurach,
bv Germany |
| Website | |
| Sector | Consumer Discretionary |
| Industry | Textiles, Apparel & luxury goods |
| IPO | 24/06/1998 |
| Employees | 64,938 |
Ticker symbols
| Exchange | Symbol |
|---|---|
Pnk | ADDDF |
XETRA | ADS.F |
XETRA | ADS.DE |
Frankfurt | ADS.F |
DĂĽsseldorf | ADS.DU |
Hamburg | ADS.HM |
Milan | 1ADS.MI |
London | 0OLD.L |
SIX | ADSEUR.SW |
MĂĽnchen | ADS.MU |
Wien | ADS.VI |
Warschau | ADS.WA |