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Forecast

The analysts' average price target is €33.31 (-2.66%). The median is €31.38 (-8.30%).

Buy	34
Hold	31
Sell	8

News Go to news feed

Nike poised for a short-term trend reversal despite weak outlook

Nike reported a 4% revenue decline in Q1 2027 to USD 11.2 billion and earnings per share of USD 0.48, which beat expectations but was below last year. Gross margin improved slightly, but the outlook is a drag: Nike expects 2027 revenue to decline in the high single-digit percentage range and adjusted EPS of USD 1.15–1.35 versus previously about USD 1.67. Regionally, there are marked weaknesses in Greater China (-26% currency‑adjusted) and EMEA (-5%), while North America grew modestly (+2%). Analysts are cutting estimates, with Bank of America especially pessimistic; chart‑technically the stock shows initial signs of recovery, and a sustained breakout above USD 40.18 would materially improve the picture. » More on deraktionaer.de
Nike bets on India with new Bengaluru campus as China sales slide

Nike will open a global campus in Bengaluru as a long-term growth investment to expand talent, local capabilities and consumer insights across Nike, Jordan Brand and Converse. The move comes amid a multi-year slump and a 26% revenue decline in Greater China, prompting cost cuts and a Pace strategy targeting about $2.5 billion in savings through fiscal 2031. Executives say India offers substantial long-term retail and e-commerce growth, but analysts warn success depends on product localization, pricing and stronger direct-to-consumer execution while Nike works to revive China simultaneously. » More on cnbc.com
Nike stuck in crisis despite kit deal with the DFB and launches cost‑cutting program

Nike continues to be in a deep crisis: the company forecasts revenue declines in the high single-digit percentage range for the current fiscal year, has announced further job cuts and is launching the "Pace" program with investment reductions and additional cost savings. CEO Elliott Hill, in office for nearly two years, is trying to stabilise the brand by focusing more on performance products, retailer partnerships and limiting Jordan shoe supply, but so far with limited success. Analysts have lowered targets, the stock is losing momentum and Nike has been dropped from key indices; at the same time the company secured the kit contract for the German national team through 2034, but must make up market share in China and in the lifestyle segment. » More on faz.net

Historical dividends Dividends

All dividend metrics All metrics

In 2026, Nike has already paid €1.42 in dividends. The last payout was in October.

Financials

In the last quarter, Nike had revenue of €9.65B and net profit of €612.88M

(EUR)	August 2026	YoY
Revenue	9.65B	3.72%
Gross profit	4.13B	2.32%
Net profit	612.88M	1.45%
EBITDA	930.5M	8.05%

Fundamentals

Metric	Value
Market capitalization	€50.48B
Number of shares	1.49B
52-week high/low	€63.15 - €28.66
Dividend yield	4.21%
Dividends TTM	€1.43
Beta	1.10
P/E ratio	18.14
PEG ratio	2.53
P/B ratio	3.70
P/S ratio	1.23

Company profile

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories worldwide. The company offers NIKE brand products in six categories, including running, NIKE basketball, the Jordan brand, football, training, and sportswear. It also markets products designed for kids, as well as for other athletic and recreational uses, such as American football, baseball, cricket, golf, lacrosse, skateboarding, tennis, volleyball, walking, wrestling, and other outdoor activities; and apparel with licensed college and professional team, and league logos, as well as sells sports apparel. In addition, the company sells a line of performance equipment and accessories comprising bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment, and other equipment for sports activities; and various plastic products to other manufacturers. Further, it provides athletic and casual footwear, apparel, and accessories under the Jumpman trademark; and casual sneakers, apparel, and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. Additionally, the company licenses agreements that permit unaffiliated parties to manufacture and sell apparel, digital devices, and applications and other equipment for sports activities under NIKE-owned trademarks. It sells its products to footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other retail accounts through NIKE-owned retail stores, digital platforms, independent distributors, licensees, and sales representatives. The company was formerly known as Blue Ribbon Sports, Inc. and changed its name to NIKE, Inc. in 1971. NIKE, Inc. was founded in 1964 and is headquartered in Beaverton, Oregon.

Name	Nike
CEO	Elliott J. Hill
Headquarters	Beaverton, or USA
Website	investors.nike.com
Sector	Consumer Discretionary
Industry	Textiles, Apparel & luxury goods
IPO	12/02/1980
Employees	73,000